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I redesigned Scandic Hotel's mascot "Sigge", creating about 30 illustrations that would show his new fun-loving personality and playfulness. This was a collaboration with my sister Camilla who offered input and managed client contact.

It was important to keep the core visuals of Sigge, like him being a young hedgehog boy, and we kept the green shirt and black hair, but we also made him more colorful, with orange skin and blue jeans, and more daring, playful, active, with large expressive eyes, a visually distinct hair and outline, which also expressed his mood.

I wanted the illustrations to connect with the viewer/child, and seem like a friend you would want to play with.

Scandic use Sigge when you check into the hotels, on posters in the playrooms and as soft toy you can buy in their hotel shop.
Scandic
Scandic
Scandic
Scandic
Client logo
Mathilda had 12 illustrations of characters by Veronika Slifierz, and asked if I could build them in 3D. I said "of course!"

When I built them in 3D I gave them more dynamic action poses to bring them to life, as if they were jumping from joy to see you, or dancing. I also adjusted some colors to add more range (like the pink lightbulb) and to make them more distinct from each other.

Now they are used on a "recycling wall", a portable wall brought to schools to educate children about recycling. They also decorate the company's big recycling trucks.

Mathilda returned and asked if I could design two new characters in the same style, and those have now joined the recycling family, called Textiles and Reuse.
recycling
recycling
recycling
recycling
recycling
recycling
Client logo
Andreas asked if I could do illustrations for a chat app he was designing called friendbase.com. He wanted backgrounds, characters, items, pets, furniture - pretty much everything!

In 2019 I did a "Lunar lander" room to celebrate the 50th anniversary for the landing on the moon.
friendbase
friendbase
friendbase
friendbase
friendbase
friendbase
friendbase
friendbase
friendbase
friendbase
friendbase
Client logo
Esafety is an organization in the EU that promotes safe driving, and they wanted a game that showed their six safety systems, as well as use their racing star sponsor Michael Schumacher and Lewis Hamilton (among others).

I was a part of the small team and did the illustrations and graphics for characters, environments, menu, and much of the game design.
esafety
Project logo
This was a personal project in collaboration with Joakim Krassman who did the programming and Konny Jeansson who created the catchy music.

It was great fun to build an app for the brand new ipad from the ground up, and we wanted to make the experience as seamsless as possible for the toddlers using it.

This meant coming up with technical solutions to having these very large (high resolution) animals animating on screen at 60fps and a smooth transition when you scroll from one to the other. The game wasn't a hit but fun to work on.
safari
safari
safari
Client logo
I was asked by Regional Cancer Research West to make an illustration that showed how everything in their organization is connected, including patients and their families. This was going to be a key image for internal presentations and assist in funding.

After an initial meeting I did many quick sketches and the Client picked one they liked, where the different departments are represented by colorful people.

Many sketches and versions later we had finally arrived, a circle of colorful people talking and listening, with a positive tone and including 8 different departments, and the grey circle around them all represented Leadership and support.
rcc
rcc
Client logo
Workshop illustrations for Mobility as a Service by Ernst & Young.

I attended the afternoon workshop with about 40 participants from around the world, and sketched what they discussed. I used these to create a a high resolution illustration used in the presentation by John Simlett, Global Future of Mobility Leader at EY at the 2019 Automotive News Europe Congress.
rcc
rcc
rcc
rcc